How to Attract More People to Your Website

How to Attract More People to Your Website

Most people do not use their website to its full capabilities. They tend to “set it and forget it.” But, a website is truly the 24/7 assistant you want, need and could be doing more for you if you set it up for that. Imagine people searching the internet for a question and your website comes up as the answer? And then, because of the work you put into your site they go on a journey that leads them to schedule a session! Doesn’t that sound amazing?

Do You Need a Welcome Series?

Do You Need a Welcome Series?

You’re an independent contractor, a small home-based studio or a boutique space with the opportunity to expand and you’re wondering if you need a welcome series for anyone who joins your email list. You are not alone. I get this question and excuses or reasons why people believe they don’t all the time. But, the truth is, if you’re teaching as part of your income, this is not a hobby, then I believe you do! 

3 Reasons Your Newsletters are Not Effective

3 Reasons Your Newsletters are Not Effective

Writing Newsletters takes time, and it is one of those things that most teachers and studio owners would prefer to not do. Convince themselves that email is dead. It’s not. And, while email marketers are seeing that its harder to get the ROI they used to get you are not an email marketer. You’re using your newsletters to engage with your clients, past clients and future clients (because people forward emails that are worthy).  Your newsletters remind clients of why you’re amazing. They offer a way for clients to email you back, create a conversation. But, you feel they are not worth it. And, it’s because you’re not writing effective newsletters. People get an average of 142 emails a day. So, why are yours being trashed with the others?

How Much Online Should You Be?

How Much Online Should You Be?

Do you have a love-hate social media? Totally cool! You don’t need to love it and most teachers don’t even need to use it. But, there is a level of web presence you need to have to make your ideal business grow and known. I know you want to teach Pilates. You only care about your clients and helping them get better, feel better and do more Pilates with you. But, let’s face it, even with referrals those future clients are going to look you up online. And while I do not believe you have to have likes and followers to make money doing what you love. I do believe you have to have some level of online presence. So, here we go!

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Why Your Business Can’t “Just Go Back to Normal”

Why Your Business Can’t “Just Go Back to Normal”

Good Opportunity Cv19 is teaching us more than how often we should be washing our hands. This time is revealing to you where you've been building your business on a shaky foundation. Sure, you might miss and wish you could "go back to normal" but was that really...

Shortcuts to Getting Clients, Getting Paid, and Getting Known

Shortcuts to Getting Clients, Getting Paid, and Getting Known

Have a Website Before when you were busy teaching, studying, running around from class to class, studio to studio, or client to client it was easy to put off making that website, writing that blog or newsletter, and launching that new product or service. Now, you have...

8 Questions to Answer Before Creating a New Offering or Service

8 Questions to Answer Before Creating a New Offering or Service

Ask Yourself These Questions Creating multiple income streams is essential in most businesses no matter the market you're in. But, right now, during the time of CV-19, if you already had multiple revenue streams you might not be in as bad a position as those who had...

Tips for Navigating a Virtual Teaching Business

Tips for Navigating a Virtual Teaching Business

New Normal It's been one week since my studio has been closed indefinitely but it's been several years that I have been teaching virtually so except for the lack of times my door opens my work week has felt slightly "normal." But, that might not be the same for you....

How to Create More Time, Make More Money, and Have a Life

How to Create More Time, Make More Money, and Have a Life

If you find yourself saying that you’re “too busy,” “don’t have enough time,” or, “don’t have enough money.” This blog is for you! I get asked often how do I “do it all?” And, “do you work all the time?” And, the answers are I do not do it all. And, I don’t work all the time. But, I do get a lot done strategically and you can too! Here are 3 tips to creating more time, which will make more money and give you a life.

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What Should You Be Blogging About

What Should You Be Blogging About

Since blogging is far from dead (it really is) you’re probably more worried about what to blog about than anything. Because of my blogs, I have thousands of hits on my site every month. And you can have that too. But, you have to be writing blogs that answer the questions your ideal client is asking the search engines. So, how do you figure that out and then what do you blog about? Well, luckily I’ve got a list of ideas below you can use!

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