The Pilates Pro’s Secret Weapon: What to Say (and How to Say It) in the Hard Conversations

Brad Crowell

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The course

The Pilates Pro’s Secret Weapon: What to Say (and How to Say It) in the Hard Conversations

Level

Medium
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Duration

1 Hour 3 Minutes

Teacher

Brad Crowell

In this 60-minute webinar, discover how to use Lesley OD (Lesley On-Demand), your built-in, 24/7 brainstorming assistant, to navigate boundaries, rate increases, newsletters, and mindset wobbles with clarity and ease. You’ll walk away with real scripts, demo prompts, and tone tweaks you can start using today.

The description

Brad Crowell offers a powerful walkthrough of Lesley On-Demand (Lesley OD), an AI-driven support tool created specifically for Pilates professionals. Designed as a 24/7 brainstorming and copywriting assistant, Lesley OD was built using over a decade of coaching sessions, blog posts, and teachings from Lesley Logan.

Discover how Lesley OD goes beyond generic AI tools like ChatGPT, this is a custom-trained assistant built exclusively for Pilates professionals, using only trusted, Pilates-specific content. Whether you’re crafting high-converting website copy or handling challenging client conversations, Lesley OD empowers you to streamline your messaging while staying authentic to your voice and brand. Join the course to learn how to make this powerful tool work for you.

In this hands-on course session, you’ll be guided step by step through the full Lesley OD setup: starting with foundational documents like ICA profiles, “I help” statements, and sales copy. Brad also shares real-world, practical examples, like writing a warm yet firm rate increase email, reinforcing client boundaries, crafting consistent newsletters, and using coaching-style prompts to tackle imposter syndrome.

Whether you’re launching your Pilates business or scaling your studio, this course gives you the tools to show up with more ease, confidence, and connection in every client interaction.

Brad Crowell offers a powerful walkthrough of Lesley On-Demand (Lesley OD), an AI-driven support tool created specifically for Pilates professionals. Designed as a 24/7 brainstorming and copywriting assistant, Lesley OD was built using over a decade of coaching sessions, blog posts, and teachings from Lesley Logan.

Discover how Lesley OD goes beyond generic AI tools like ChatGPT, this is a custom-trained assistant built exclusively for Pilates professionals, using only trusted, Pilates-specific content. Whether you’re crafting high-converting website copy or handling challenging client conversations, Lesley OD empowers you to streamline your messaging while staying authentic to your voice and brand. Join the course to learn how to make this powerful tool work for you.

In this hands-on course session, you’ll be guided step by step through the full Lesley OD setup: starting with foundational documents like ICA profiles, “I help” statements, and sales copy. Brad also shares real-world, practical examples, like writing a warm yet firm rate increase email, reinforcing client boundaries, crafting consistent newsletters, and using coaching-style prompts to tackle imposter syndrome.

Whether you’re launching your Pilates business or scaling your studio, this course gives you the tools to show up with more ease, confidence, and connection in every client interaction.

The structure

Brad Crowell

Brad Crowell manages the day-to-day operations and the team at Lesley Logan Pilates, Inc., a company focused on "more bodies taking Pilates." The three brands, OnlinePilatesClasses.com, ProfitablePilates.com and LesleyLoganPilates.com, respectively focus on Pilates classes online, fitness business coaching and Pilates retreats. Brad is a business development specialist focusing in operational work flow, social media marketing and relationship building. He is comfortable as the organizational lead in a project management setting. He also has over 6 years of experience managing online interaction for multiple brands, from online marketplaces to social networking to healthcare to music. His fields of expertise include user experience and interface design, SEO, community development and account management. Specialties: Functionality and User Interface Design for websites, Account Management, Developing work flow processes, Business Administration, Operations Management.
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The Pilates Pro’s Secret Weapon: What to Say (and How to Say It) in the Hard Conversations

Brad Crowell
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