Social Media… What Should You Do Right Now?

Today more consumers are likely to buy what they have been referrals to and your social media pages serve as an online referral

New “Word of Mouth” Advertising

Social Media is not going away. So yes, you need it! But, do you need all of it? No. You don’t need every single form of Social Media that is available today. What you should do (and can do for nothing but your time) is reserve your name on all the popular forms of social media.

Group of people checking their social media accounts and showing social media icons
Your future clients are going to find you through these platforms

Social Media Pages

Stop dragging your feet and protesting. Even if your client base is over 60, you need to get on the social media bandwagon. When you do, you’ll be thrilled you took the time today to reserve your Twitter handle, Instagram, Facebook, and website names. If your business is called “Perfect Pilates, ” and you wait until you’re ready it may be too late! You don’t want to end up being Perfect Pilates1 online. Because, when people Google you (and they will) they’ll all go to Perfect Pilates instead.

Today, step 1, reserve your names. You don’t even have to know what you’re doing. May’s PPG call will be about Social Media. Stay tuned I’ll be teaching a 3-hour seminar on Social Media!

Tomorrow, a few months from now, whenever you’re ready you can take your profiles public. Your future clients are going to find you through these platforms. The largest growing demographic on social media is consumers between 45-55. Today more consumers are likely to buy what they have been referrals to. Your social media pages serve as an online referral. It is the new “word of mouth” advertising.

Be ready for May’s group call by having all your handles/names in place. We’ll get down and dirty with tweeting, posts, and hashtags!

xx~LL

Social media icons showing numbers of likes, hearts, friends and comments
What you should do is reserve your name on all the popular forms of social media.

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ABOUT THE AUTHOR

<a href="https://profitablepilates.com/instructor/lesley-logan-2/" target="_self">Lesley Logan</a>

Lesley Logan

Lesley Logan fell in love with Pilates after her first 100! From side-hustle to full time, she jumped from teacher to manager to running multiple studios. She wrote a book that focused on the business of Pilates, which grew into ProfitablePilates.com and is now a business coaching program called Agency. Take class from LL at OnlinePilatesClasses.com and listen to her podcast at LesleyLogan.co/podcast. When not in Los Angeles she travels, leading workshops and retreats around the world.

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